Friday, February 27, 2026

The Digital Advantage: Introducing the PSA E-Certificate Service Powered by PSAHelpline.ph

The Philippine Statistics Authority (PSA), in collaboration with its authorized online channel, PSAHelpline.ph, is pleased to announce the modernization of vital records access through the PSA E-Cert Service. This service represents a significant step forward in the digital transformation of public services, ensuring that authenticated copies of civil registry documents are secured and shared with maximum efficiency and security.

This initiative delivers an official, authenticated, digital copy of your civil registry document, offering a secure and immediate method for handling essential paperwork from your computer or mobile device. Designed for convenience across the Philippines, the PSA E-Cert acts as a readily available, verifiable version of documents like Birth, Marriage, and Death Certificates. It is a digitized copy of the physical PSA certificate issued by the PSA that can be quickly utilized for submission and verification with government agencies and other stakeholders nationwide. The new service provides a fully integrated end-to-end digital journey—from initial request and secure payment to digital delivery offering the ultimate standard in user convenience.

What is a PSA E-Certificate?

The PSA E-Cert is an official, authenticated, digital copy of civil registry documents such as Birth, Marriage, and Death Certificates, as well as the Certificate of No Marriage (CENOMAR) and Certificate of No Death (CENODEATH).

Think of it as the official electronic version of your PSA certificate. It offers a secure and immediate way to handle essential paperwork, bypassing the time required for physical courier delivery. Since it is designed to be digitally verified, it is perfect for quick and secure online submissions to institutions that accept digital documents.

The document contains robust digital security features, notably a QR code, which allows the stakeholder to instantly confirm its authenticity and integrity through the secure e-cert portal (e-cert.psahelpline.ph).

Who are the Stakeholders?

A stakeholder is any local office or institution, including government agencies, schools, or private companies, that officially accepts and verifies your submitted PSA E-Cert.

These entities rely on the E-Cert's digital security features (like the QR code, reference number, and authorization code.) to instantly confirm that your document is authentic and was officially issued by the Philippine Statistics Authority (PSA) via PSAHelpline.ph.

Common transactions where you may submit your E-Cert include:

       School Enrollment: For schools and universities when enrolling a student.

       Local Employment: When applying for a job within the Philippines that requires verification of a birth or marriage certificate.

       Government Transactions: For applying for claims and benefits, or other services from various government agencies (where the digital copy is accepted).

       Other Transactions: Including financial applications or legal services requiring proof of civil status.

The institution's acceptance of the E-Cert allows them to instantly verify your document's integrity, simplifying their process and ensuring maximum security.


Requesting the PSA E-Cert:

The PSA E-Cert service is initiated when an applicant places an order for documents such as Birth, Marriage, Death Certificates, CENOMAR, and CENODEATH on the PSAHelpline.ph website, specifically selecting the digital format.

  1. Application: Visit e-cert.psahelpline.ph, select the document needed, and fill out the order form.
  2. Payment: Pay through any of the payment channels integrated with the service (E-wallets, Credit/Debit, Online Banking).
  3. Applicant Verification: A mandatory Identity Verification Process ensures that sensitive data only reaches the rightful owner.
  4. Delivery:The requesting party receives a secure link via email to view and download their PSA certificate. 

Verification by the Stakeholder

A core benefit of the PSA E-Cert is its robust digital verification system, allowing any local office or institution (Stakeholder) to instantly confirm the authenticity of the submitted document.

The Stakeholder can verify the authenticity of the E-Cert through two options:

  •  Option A (QR Scan): Simply scan the QR code on the document. It redirects to the e-cert portal to display the official PSA-issued copy for an immediate "side-by-side" comparison.
  • Option B (Manual Entry): If a scanner is not available, the stakeholder (e.g., an employer, school, or a bank) can enter the Reference Number and Authorization Code found on the E-Cert cover page directly on the e-cert.psahelpline.ph website. An image of the official PSA-issued copy will be shown for "side-by-side" comparison

The PSA E-Cert portal allows the stakeholder to verify that the certificate was indeed issued by PSAHelpline.ph, ensuring the document's integrity and originality.

Cost and Pricing

Faster service at a lower price point.

Document Type / E-Certificate Rate / Door-to-Door Rate / Savings    
  

  1. Birth, Marriage, Death-          ₱290                 ₱365                        ₱75
  2. CENOMAR / CENODEATH-    ₱345                 ₱420                        ₱75
                  

Validity and Data Privacy

Protecting data through "Privacy by Design."

       Availability: The digital copy is accessible in the secure portal for 60 calendar days.

       Ownership: During this window, users can download the PDF to their personal devices for permanent storage.

       Privacy: To comply with the Data Privacy Act, the system automatically purges the copy from the portal after 60 days to ensure no sensitive data remains exposed online longer than necessary.

 A Commitment to Modern Service

The PSA E-Cert Service is designed to enhance the accessibility and utility of civil registry documents for domestic applicants. By providing a modern, efficient, and secure digital option, the PSA and PSAHelpline.ph are committed to making the submission and verification of official records a simpler process for the public and relying parties across the Philippines.


Monday, February 9, 2026

The Art of Self-Luvin’ with SM Supermalls

Can you feel it? Love is in the air! But it’s not the kind that sweeps you off your feet, just the love that feels safe, warm, and homey. Self love, of course!

Hey self-lovers, consider this a sign for you to slow down and to show yourself some well-deserved LUUUUV. Because this Heart’s Day, it’s no longer just about romance, it’s about keeping your heart happy, healthy, and glowing.

Through the melody of Olivia Dean, it really is so easy to fall in love—especially with the person who’s been with you through it all. And at your most loved mall, self-care comes as easy. Because from beauty essentials to wellness musts, we’re here to help you lean into the soft life, effortlessly unbothered. So mark your calendars, set the vibe, and celebrate love your way because #LuvIsYourVibeAtSM.


STEP 1: Cleanse Out Your Worries


Love needs breathin’, so let your self-LUV journey start with a clean base. Let go of the overthinking, the stress, and everything that’s been weighing you down. Reset the vibe, and give yourself a chance to clear space for a bolder, lighter version of you.


Aivee Clinic

Let Heart’s Day redefine what it’s like to destress and declutter. Revitalize your glow and go beyond skin deep with Aivee Clinic. Be prepared to welcome a brighter, new era of you. From tailored facials to advanced and doctor-led skin care treatments, your way to self-luvin’ is conveniently located here at the 5th Level, Mega Fashion Hall of SM Megamall. 


STEP 2: Treat Yourself To A Nail-Boosting Glow


Now, for the ba-ba-ba-baby steps. Because once the vibe is set, it’s time to step up the glow-up. The kind that instantly lifts your mood and reminds you that beauty has always been with you.



French Tips Organic Nail Lounge

Soft, natural, and oh-so-elegant… just like every nail art lover’s dream! Situated at SM Aura, French Tips Organic Nail Lounge gives your fingertips the glow up they deserve. Using organic-focused formulas and holistic approach to nail care, it’s the kind of self-care that looks good and feels even better.


Other Branches: SM Megamall, SM Podium 


Noon Talk Nail Lounge

Self-LUV should always feel like a celebration! Located at SM Mall of Asia, Noon Talk Nail Lounge can make every manicure feel like a milestone moment. With colors and finishes that frame your mood just right, this is where your nail glow-up gets personal and fun. 


Other Branches: SM Megamall


Ukiyo Beauty Bar

Make every look feel effortlessly put-together with minimalist hues and soft textures to match your vibe. At Ukiyo Beauty Bar, enjoy manicure and pedicure services you truly deserve. Its curated approach to nail care blends modern chic with timeless elegance, bringing in beauty with intention at S Maison. 




STEP 3: Moisturize Your Spirit, Protect Your Vibe


The final step? Lock it all in. Protect your peace, nourish your soul, and keep anything that disrupts your energy at bay. Let your freshly pampered self start anew. Softer, stronger, and glowing from the inside out.



Ayumi Elite

Extend the good vibrations and accessorize your look with intention. Experience the grooming techniques of Japan at SM Aura with Ayumi Elite, delivering an instant confidence boost through top-tier eyelash extension styling.


Other Branches: SM North Edsa, SM Mall of Asia, SM Podium 


The Spa Wellness

Seal in the softness through a deeply moisturizing treatment and wrap up your self-care journey at The Spa Wellness at the 5th Level of SM Podium, where peace meets pampering. From deeply relaxing massages to rich body treatments, this is your final moment to melt tension away, recharge your spirit, and walk out feeling all the LUUUV.


That's the art of luvin’, and anyone with a heart would agree. It's so easy to make yourself feel the love with SM Supermalls. Valentine’s Day or not, there’s always room to make time for care, calm, and a little indulgence.

This Valentine’s Day, #LuvIsYourVibeAtSM, your most loved mall of firsts and evolving finds. Because we’re here to make your Saturday night—and the rest of your life—filled with love.


Follow @smsupermalls on social media or visit www.smsupermalls.com for the latest updates and events.


SM Supermalls Brings February Job Fairs Nationwide, Making Job Search Easier for Filipinos 


President Ferdinand Marcos Jr. checks partners’ booths during the previous SM Job Fair in December 2025, engaging with  employers and jobseekers and underscoring the shared commitment to making employment more accessible for Filipinos. 

MANILA, Philippines – SM Supermalls rolls out its February SM Job Fairs nationwide, enabling community  opportunities through accessible employment channels making the application process faster and more  convenient, All For job-hunting Filipinos. Held across SM malls, the monthly #SMJobFair series connects  jobseekers with employers from retail, services, logistics, manufacturing, and other key industries. 

Hundreds of jobseekers gather at  SM City Cabanatuan as SM  Supermalls holds a job fair in  celebration of the Banatu  Festival, marking the city’s 76th  

founding anniversary and turning  local festivities into real  employment opportunities



Just got hired! A job seeker beams with pride after landing a new job during  
the Job Fair at SM City Cabanatuan.  

In celebration of the Banatu Festival, celebrating the 76th founding anniversary of Cabanatuan City, SM  Supermalls kicked off February with a highly successful job fair at SM City Cabanatuan, demonstrating  how career opportunities can be meaningfully woven into local festivities. Held last February 3, the job  fair brought together 32 employers and a thousand jobseekers, with 90 applicants hired on the spot— underscoring the impact of aligning employment initiatives with community celebrations. By integrating  career opportunities into high-traffic events such as local holidays and festivals, SM Supermalls enhances  the malling experience by offering purposeful activities that customers can conveniently engage with in  their most-loved SM destinations. Beyond serving as venues for celebration, SM malls evolve into community platforms that create pathways to livelihood, growth, and long-term opportunity for Filipinos  nationwide. 

Flagship SM Group Job Fair set for February 26 at SM North EDSA 



Culminating the month’s activities is the highly anticipated

SM Group Job Fair led by SM Retail on February 26 at SM

City North EDSA—one of the strongest and most sought

after hiring events in the SM Job Fair calendar. Employers

from across the SM Group—including retail, real estate,

food, logistics, and banking—will be offering a wide range

of opportunities, reinforcing why so many Filipinos aspire

to join the SM family.

As the largest retail chain in the Philippines, SM Retail

continues to champion a workplace where people truly

belong, thrive, and grow. Job seekers can look forward to

purposeful challenges, meaningful career opportunities,

and a culture where efforts are recognized and

celebrated—making it #SoMuchFun to build a career at SM

Retail. Because at SM Retail, we’ve got it all for you—#OnlyAtSMRetail.


From resumes to real conversations, applicants engage directly with employers  

during on-the-spot interviews. 




Resumes ready, confidence on point—jobseekers take their next big step forward

One-Stop Job Application Made Easy 

SM Job Fairs go beyond job matching by  

offering on-site government services,  

allowing applicants to complete key  

employment requirements in one location.  

Participating agencies typically include the  

National Bureau of Investigation,  

Philippine National Police, Social Security  

System, and PhilHealth, among others— 

saving jobseekers time, cost, and multiple  

trips. 

Government agencies on-site help jobseekers complete essential employment requirements in one convenient stop.


February SM Job Fair Schedule

• February 12 – SM City Taytay

• February 13 – SM City Trece Martires

• February 16 – SM City Olongapo Central

• February 20 – SM City Legazpi

• February 25 – SM City Davao

• February 26 – SM City North EDSA

• February 27 – SM Center Muntinlupa

• February 27 – SM City Trece Martires

• February 28 – SM Seaside City Cebu

 Successful hired-on-the-spot (HOTS) applicants proudly pose after securing  

jobs at the SM Job Fair, highlighting how SM Supermalls continues to create  

real, immediate employment opportunities for Filipinos nationwide. 

Jobseekers are encouraged to bring multiple copies of their  

resumes and valid IDs and visit the nearest SM Job Fair this  

February. For updates and mall-specific details, follow SM  

Supermalls on social media and join the movement through  

#SMJobFair. SM Supermalls Champions MSMEs—and the  

Filipino workforce. 



A day filled with hope, handshakes, and hiring.  

About SM Supermalls – Job Fairs 

SM Supermalls—one of Southeast Asia’s leading mall developers—continues to maximize the job fair  experience by bringing employment opportunities closer to Filipinos through accessible job fairs across  its malls nationwide. As the country’s most preferred and loved retail destination, SM designs job fair experiences that are personal, inclusive, and responsive to different job seeker tribes—from fresh  graduates and career shifters to experienced professionals—matching them with employers aligned to  their goals and aspirations. More than a venue, SM serves as a platform for empowerment, connecting  talent to opportunity, strengthening workforce development, and supporting inclusive economic growth  through strong partnerships.