Friday, December 12, 2025

PSA Certificates for OFWs: Now Easier to Get, Wherever You Are


If you are an OFW, you know the drill: every big move, every renewal, every application seems to come with one recurring requirement: your PSA birth certificate, marriage certificate, or CENOMAR. And when you are thousands of miles away from home, getting those documents can be stressful. You end up messaging family back home, hoping someone is free to run the errand for you. Sometimes it works… sometimes it becomes a whole family drama.


But that’s finally changing.

The PSA, through its authorized partner PSAHelpline.ph, now makes it possible for OFWs anywhere in the world to request their official PSA documents online and have them prepared for international delivery. No need for pasuyo. No need to wait for someone to handle it for you. You can do everything on your own, on your phone or laptop, wherever in the world you are working.

What makes this especially helpful for OFWs?

✔ A Service Designed With OFWs in Mind

PSAHelpline.ph understands the reality of working abroad: shifting schedules, time zones, and the constant pressure to juggle work and family needs. Their online platform fits right into that lifestyle—simple, secure, and can be done anytime.

✔ Secure Identity Verification

You will go through a quick, safe verification process (with a liveness check and uploading of your valid ID), so only you can request and authorize the release of your documents. This is a big plus for OFWs who worry about identity safety and scams.

✔ View Your Digital PSA Certificate While Waiting

Upon completing and successfully passing the identity verification process, you will be given access to view and download the digital copy of your requested PSA certificate. This lets you check the details in advance and even use the information for online transactions that accept digital files. Perfect for urgent updates, renewals, or paperwork you need right away.

✔ You Choose Your Courier

Different countries, different delivery realities. With this service, you decide which international courier works best for you, whether it's DHL, FedEx, or a provider you trust in your area. You must book and pay for the delivery directly with your chosen courier, giving you full control of the cost and schedule.

Once the PSA is done processing, PSAHelpline.ph ensures your document is sealed properly and handed over safely to your chosen courier. You then track the shipment using the courier’s tracking number just like any important package.

For millions of Filipinos abroad, this service is a huge relief. It saves time, avoids unnecessary stress, and lets you handle your own requirements without depending on anyone back home. Most of all, it gives you peace of mind because the process is secure, official, and designed to fit the life of every hardworking Filipino overseas.

Wherever you are in the world, you now have a direct and reliable way to get your PSA documents. 

For OFWs, this is access made simple—finally.

You can read the PSA’s official Public Advisory here: https://psa.gov.ph/content/public-advisory-94

Thursday, December 11, 2025

SM and Jobstreet Champion Filipino MSMEs at 2025 MSME Summit


Entrepreneurs and partners gather at the MSME Summit 2025 hosted by Jobstreet by SEEK Philippines in partnership with SM Supermalls at the Music Hall of SM Mall of Asia.

Pasay City, November 12, 2025 — Jobstreet by SEEK Philippines, in partnership with SM Supermalls, welcomed entrepreneurs, industry leaders, and key stakeholders to the MSME Summit 2025 at the SM Mall of Asia Music Hall. The event showcased the shared commitment of Jobstreet and SM Supermalls to empower Filipino micro, small, and medium enterprises (MSMEs) and foster sustainable growth for the nation’s backbone industries. Ms. Dannah Majarocon, Managing Director of Jobstreet by SEEK Philippines, highlighted the summit’s goal: supporting MSMEs as a driving force of the Philippine economy.


“SM aims to be a partner in every MSME’s success story.” Joaquin L. San Agustin, Executive Vice President for Marketing of SM Supermalls, reinforces SM’s commitment to supporting Filipino entrepreneurs as he delivers the inspirational message and accepts a Plaque of Appreciation from Ms. Dannah Majarocon, Managing Director of Jobstreet by SEEK, during the MSME Summit held at the Music Hall, SM Mall of Asia, on November 25, 2025.

“SM is not just a venue—it’s a partner in every MSME’s success story,” said Joaquin L. San Agustin, Executive Vice President for Marketing, SM Supermalls. “When MSMEs grow, the nation grows. Every small business that thrives represents a dream realized, a livelihood sustained, and a community strengthened.” SM’s own growth story mirrors that of its MSME partners. From a small shoe store in Carriedo to 88 malls nationwide, SM understands the value of small beginnings. “Almost 70% of our tenants are MSMEs—their success is the foundation of SM’s continued growth,” San Agustin added. Through the SM for MSMEs program, the company provides high-foot-traffic spaces, market access, and visibility to help entrepreneurs scale sustainably.


Ms. Arlynne Roa-Awayan of Asia Pacific College accepts her Plaque of Appreciation from Mr. Henry Jose “Joey” Yusingco of Jobstreet (right) by Seek Country Marketing head.

Key sessions addressed practical needs for MSMEs. Participants learned how to scale their first hire with Mr. Henry Jose “Joey” Yusingco of Jobstreet, explored AI applications for small businesses with Ms. Arlynne Roa-Awayan of Asia Pacific College, and received insights on logistics and operations from Lalamove PH, 2GO Travel, and DITO BizBayan. Ms. Life Dawn Cervero of TikTok guided attendees on smart marketing on a budget, while a panel from BDO, Maya, RCBC, BanKo, and Asialink shared finance hacks for sustainable growth.



Industry experts Ms.Flor Tanay of Lalamove PH, Mr. Francis John Cha of 2GO Travel, and Mr. Gabriel Cui of DITO of BizBayan present logistics and digital solutions designed to help MSMEs scale.



MSME Summit 2025 partners BDO, Maya, RCBC, BanKo and Asialink host a panel learning session tackling finance hacks for MSMEs

Success stories, like Kay & Karl Santos of 1919 Chocolate, inspired participants with real-life examples of scaling Filipino businesses. Partner demos and the Partner Passport Challenge reinforced networking, learning, and practical engagement.


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Attendees make their rounds at the Partner Passport Challenge, visiting different booths to learn about hiring solutions, business tools, digital platforms, and partner services that support MSME growth

The MSME Summit 2025 reaffirmed SM Supermalls’ commitment to Filipino entrepreneurship, providing programs, spaces, and partnerships that help MSMEs innovate, scale, and thrive in a rapidly evolving economy.

About SM Supermalls – MSMEs Celebrating 40 Super Years of Evolving With You, SM Supermalls—one of Southeast Asia’s largest mall developers and operators with 88 malls nationwide—connects communities while redefining the malling experience through sustainability, innovation, and inclusivity. As the country’s biggest marketplace for MSMEs, SM champions Filipino entrepreneurship—empowering small businesses, driving local growth, showcasing homegrown talent, and fueling the Filipino spirit of enterprise. Visit msme.smsupermalls.com or email customercare@smsupermalls.com to grow your business with SM today.

What’s New at SM Supermalls? Big Thrills, Bigger Experiences in Cebu!


Life’s more fun when you have more access to discovering new things. From small errands to bigger adventures, you get to enjoy the best of living when you continue to expand the things you love!

SM Supermalls brings a new era of firsts to explore and discover, with exciting brands heading your way—now closer than ever, right here in Cebu. With SM Supermalls, you no longer have to travel across regions, because the best experiences are now within reach.

Sweet & Savory at SM City Cebu

Craving for some authentic Japanese food experience? Check out the newly opened YAYOI—savor the taste of traditional Japanese Teishoku, offering a completely satisfying set meal of main entrée, steamed rice, miso soup, and seasonal sides.

Lookout for these food spots heading your way this May, serving food items you’ll love closer to you:

  • Manam—a celebrated Filipino bistro offering both classic and modern interpretations of traditional dishes is opening its first-in-Cebu branch this May 26.

  • Ooma—a modern Japanese dining spot known for its bold flavors and creative dishes, blending traditional Japanese cuisine with contemporary twists. It is opening its first-in-Cebu store this May 28.

  • Café Laguna—a well-established Filipino restaurant chain, renowned for its authentic Tagalog-style dishes, bringing the comforting flavors of Luzon to the Visayas, is set to open this May 8.

  • Abaca Baking Company—beloved Cebu-based café and bakery chain serving artisan-crafted breads, all-day breakfast offerings, and premium coffee selections, opening this May 10.

  • Ramen Kuroda—a popular Japanese restaurant serving authentic, high-quality ramen, crafted with homemade noodles and rich, flavorful broths.

Indoor Sports & Japanese Favorite Meals at SM J Mall

The experience of Japan continues in Mandaue City, Cebu with Yuki-Kun—savor Japanese cuisines, featuring familiar flavors and beloved dishes available at the mall’s Food Hall area. 

Expect more fun soon with even more First in Cebu experiences: 

  • Ramen Nagi—authentic, customizable ramen bowls featuring rich, savory soup and handcrafted noodles, because your J Mall experience isn’t complete without a sizzling bowl of this Japanese favorite. 

  • iSwing Golf Arena—enjoy a round of golf without the scorching heat of the sun, all thanks to their indoor, high-tech golf simulation experience. 

Coffee & Treats at SM Seaside City Cebu 

Satisfy your sweet cravings with these new dessert and dining destinations opening their first stores in Cebu:

  • Beard Papa’s—Japanese cream puff chain known for its freshly baked choux pastries which opened last April 25.

  • Conti’s—the Filipino bakeshop beloved for its iconic cake specials and signature comforting savory dishes, opened its first-in-Cebu store last April 30.

Giving coffee lovers more to look forward to, the rapidly growing Pickup Coffee headlines their upcoming first-in-SM premium café concept, offering elevated brews perfect for a productive lifestyle.

Never run out of things to add to your itinerary. Explore beyond limits and discover exciting firsts here in Cebu with SM Supermalls.

Expand your horizons here in Cebu—only here at SM Supermalls, bringing you a #NewEraOfFirsts.

Don’t forget to like and follow @smsupermalls on social media or visit www.smsupermalls.com for the latest updates and events!

SM Supermalls #NewEraOfFirsts

At SM Supermalls, we’re proud to lead a New Era of Firsts—bringing you first-to-market brands, groundbreaking experiences, and culinary destinations you won’t find anywhere else. From world-class dining and retail exclusives to innovative spaces that connect and inspire communities, we’re redefining what it means to have it all.


As we continue to grow, we remain committed to sustainability, community empowerment, and creating memorable moments that make every visit more meaningful. There’s always something new and exciting waiting for you at SM.